SupaSailing

Central Agent

Manage every owner, broker relationship, and guest profile — in one platform built for the central agent role.

One view
Owners & vessels
With commission
Broker contacts
Full history
Guest CRM
E-signed
MYBA-style agreements
Central agent reviewing yacht charter listings and Mediterranean availability calendars on multiple monitors in a Monaco office

A central agent represents the yacht owner in the commercial charter market — building the broker network, negotiating mandates, protecting the owner's interests, and ensuring every charter is profitable, safe, and repeatable.

Owner's commercial representative

A central agent is the commercial face of the yacht in the charter market. The role is closer to a luxury asset manager than a salesperson — protecting reputation, optimising revenue, and curating clientele.

  • MYBA-compliant mandate negotiation
  • Broker network curation
  • Charter rate management + season strategy
  • Owner reporting + commission accountability

The broker network

A central agent works through a broker network of 40-200 active relationships. The quality of that network determines occupancy.

  • MYBA-affiliated brokers
  • Regional specialists (Med, Caribbean, Pacific)
  • Boutique luxury brokers
  • Repeat-client relationships

The 2026 reality, by the numbers

40-200
Broker relationships in an active network
20-50%
Commission split typically managed
Multi-year
Owner relationships that drive repeat business
MYBA
Industry-standard documentation framework

Information density is leverage

The central agent who knows the vessel, the owner, and the guest better than anyone else wins. Data fragmentation across email, spreadsheets and broker-specific tools erodes that advantage.

  • Detailed vessel preference history
  • Past guest profiles and preferences
  • Owner-use vs charter calendar visibility
  • Operational performance per charter

What separates the top central agents

High-performing central agents share a pattern: one place holds the owner, broker, and guest history. The information leverage compounds over years. See the Charter module for the full operational scope.

Typically found inside

Central AgenciesBoutique Charter FirmsYacht Management CompaniesOwner-Direct Sole Mandate HousesLuxury Travel Concierge Firms
Sun-drenched central agent desk with yacht charter brochures, MacBook, espresso, and Mediterranean nautical chart
A central agent's leverage is information density — the broker who knows the vessel, the owner, the guest and the season-window better than anyone else wins the mandate.
Daily reality

What this role faces every week

Six pain points that recur across central agencies — most reducible by consolidating mandate, broker, and guest data into one platform.

Broker network management

40-200 active relationships — and the quality of each varies.

  • Performance per broker per season
  • Commission split tracking
  • Response time to broker inquiries

Tracking broker contribution makes renewal and prioritisation decisions easier.

Availability calendar fragmentation

Vessel availability lives in multiple places: owner use, charter, refit, maintenance.

Checking every new booking against the vessel's existing ones prevents embarrassing double bookings.

MYBA mandate paperwork

Each mandate has specific terms — commission, exclusivity period, rate floor, guest screening — that need to be enforced.

  • Mandate exclusivity terms
  • Commission split per booking
  • Rate floor enforcement
  • Owner approval workflow

Guest CRM with year-long memory

A guest who chartered two years ago wants to know if the chef they liked is still on board. The central agent should know.

  • Past guest profiles + preferences
  • Charter history per guest
  • Repeat-charter conversion rate

Communication latency with operator

A booking change requires the central agent to coordinate broker, operator, captain, owner — each in a different system.

Season strategy without data

Rate-setting, exclusivity-window planning, repeat-vs-new mix — all decisions made better with prior-year data visible.

What SupaSailing does

Built around this exact workflow

SupaSailing's Charter module keeps owners, vessels, brokers, guests, agreements and the money flow of every booking in one place — with a fund-flow tracker built for the central agent's treasury.

Owners and vessels

Each owner with their vessels, ownership share, commission rate, payment details and documents.

Broker directory

Every broker with contact details, default commission, bank details and documents — commission recorded on each booking they bring.

Fleet timeline

Bookings, options, maintenance, private use and boat shows per vessel in one view. New bookings are checked against existing ones.

Charter agreement templates

Filled from the booking (client, vessel, dates); starter templates follow the MYBA structure. E-signature with a one-time code, counter-signature and an audit trail per agreement.

Guest CRM

Every guest with past reservations, proposals and preference-sheet answers in one profile.

Business dashboard

Revenue this month vs last, projected revenue, fleet occupancy, proposal conversion and pending signatures.

Fund-flow reminders

Deposit, balance, owner settlement, APA and VAT scheduled from your payment policy — reminders when an item is due or overdue.

Fund-flow statement

Every amount in and out per booking — client, owner, APA, VAT — with wire copies attached. Branded PDF export to share with the owner.

Hands signing a charter agreement on a teak yacht table at golden hour
Every signed MYBA agreement is the start of an operational relay — central agent to operator to captain to guest. The booking record is where that relay starts.
How it works in practice

A typical workflow with SupaSailing

A representative year for a central agent managing 5 vessels on SupaSailing — 7 representative touchpoints.

  1. 1

    January — Season set-up

    Owners, vessels and seasonal rates updated. Payment policy set once: deposit, balance, commission, APA.

  2. 2

    February — Broker outreach

    Vessel pages and PDF brochures shared with brokers by link. Inquiry flow starts.

  3. 3

    March — Inquiries

    Inquiries logged in the enquiry inbox. Dates checked against the vessel's existing bookings before an option is placed.

  4. 4

    April — Contracting

    Charter agreement filled from the booking, e-signed by the client, then counter-signed. Broker and owner commission recorded, fund-flow schedule generated.

  5. 5

    May — Pre-charter handover

    Preference sheet sent to the guests; answers attached to the guest profile. Itinerary linked to the booking.

  6. 6

    June-September — Season operations

    Balance, owner settlement and APA flagged as they fall due; wire copies attached as each one is paid.

  7. 7

    October — Season review

    Settled items exported as a branded fund-flow PDF for the owner. Guest reviews collected after each charter.

Operational impact

Where the difference shows up

What changes for central agents who move from email + Excel + WhatsApp to one platform.

On every profile

Guest history

Past reservations and preference answers stay on the guest profile for the next season.

Per booking

Broker commission

The broker and their commission are stored on each reservation they bring.

Checked first

Double bookings

New reservations are checked against the vessel's existing bookings.

Scheduled

Money due

Fund-flow items are generated from your payment policy, with reminders on due dates.

Before / after

Manual workflow vs SupaSailing

Aspect
Manual workflow
With SupaSailing
Mandate terms
Mandate PDF + email reminders
Mandate filed with the owner, commission on each booking
Broker network
Contact list + spreadsheet
Broker directory with commission per booking
Availability calendar
Multiple sources, manual reconciliation
One fleet timeline, bookings checked for clashes
Guest CRM
Last-charter folder, no continuity
Guest profile with history + preferences
MYBA contracts
Template + email versions
Template-filled, e-signed, sealed PDF
Season strategy
Year-end review only
Dashboard: revenue, occupancy, conversion
Owner reporting
Quarterly PDF
Fund-flow PDF export per booking
Frequently asked

Questions about SupaSailing for this role

See SupaSailing on your actual workflow

30-minute demo tailored to a central agent's real use case. If a different platform is a better fit, we'll say so.